The SERFF Advisory Board was formed in August 2013 as the successor to the SERFF Board, originally created in 1998. The SERFF Advisory Board is a voluntary group, established by the NAIC Executive (EX) Committee, composed of regulator, insurance industry, and consumer representatives. The SERFF Advisory Board has 11 members, all appointed by the NAIC Executive (EX) Committee, including six state insurance regulator positions, three insurance industry positions, one consumer representative position and one representative from the Interstate Insurance Product Regulation Commission (IIPRC). The six regulator positions are to be held by the chief insurance official in a state, or their senior level staff designee. The three insurance industry positions represent each of the three industry sectors—property/casualty, life and health. Each industry representative must be an employee of an insurance company and involved with the SERFF filing operations within their company. The consumer representative does not have either a regulatory- or industry-affiliated employment relationship. The IIPRC representative is the organization’s Executive Director or his/her designee.
All SERFF Advisory Board positions shall be for one year, beginning March 1 and ending Feb. 28 of the following calendar year.